Interplay of the heart and the mind in decision-making

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	English
Title of host publication	Inside Consumption
Subtitle of host publication	Consumer Motives, Goals, and Desires
Publisher	Routledge Taylor & Francis Group
Pages	166-184
Number of pages	19
ISBN (Print)	9780203481295
DOIs	https://doi.org/10.4324/9780203481295
State	Published - Aug 11 2005

Access to Document

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title = "Interplay of the heart and the mind in decision-making",

author = "Baba Shiv and Alexander Fedorikhin and Nowlis, \{Stephen M.\}",

year = "2005",

month = aug,

day = "11",

doi = "10.4324/9780203481295",

language = "English",

isbn = "9780203481295",

pages = "166--184",

booktitle = "Inside Consumption",

publisher = "Routledge Taylor \& Francis Group",

}

TY - CHAP

T1 - Interplay of the heart and the mind in decision-making

AU - Shiv, Baba

AU - Fedorikhin, Alexander

AU - Nowlis, Stephen M.

PY - 2005/8/11

Y1 - 2005/8/11

UR - https://www.scopus.com/pages/publications/84875522184

U2 - 10.4324/9780203481295

DO - 10.4324/9780203481295

M3 - Chapter

AN - SCOPUS:84875522184

SN - 9780203481295

SP - 166

EP - 184

BT - Inside Consumption

PB - Routledge Taylor & Francis Group

ER -