Gratuitous graphics? Putting preferences in perspective

Ellen Levy; Jeff Zacks; Barbara Tversky; Diane Schiano

doi:10.1145/238386.238400

Gratuitous graphics? Putting preferences in perspective

Ellen Levy, Jeff Zacks, Barbara Tversky, Diane Schiano

Research output: Contribution to conference › Paper › peer-review

26 Scopus citations

Abstract

Rapid growth in 3-D rendering technologies has deluged us with glitzy graphical representations. In what contexts do people find 3-D graphs of 2-D data both attractive and useful? We examine students' preferences for graphical display formats under several use scenarios. Line graphs were preferred more for conveying trends than details, and more for promoting memorability than for immediate use; bar graphs showed the opposite pattern. 3-D graphs were preferred more for depicting details than trends, more for memorability than immediate use, and more for showing others than oneself. The reverse held for 2-D graphs.

Original language	English
Pages	42-49
Number of pages	8
DOIs	https://doi.org/10.1145/238386.238400
State	Published - 1996
Event	Proceedings of the 1996 Conference on Human Factors in Computing Systems, CHI 96 - Vancouver, BC, Can Duration: Apr 13 1996 → Apr 18 1996

Conference

Conference	Proceedings of the 1996 Conference on Human Factors in Computing Systems, CHI 96
City	Vancouver, BC, Can
Period	04/13/96 → 04/18/96

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10.1145/238386.238400

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title = "Gratuitous graphics? Putting preferences in perspective",

abstract = "Rapid growth in 3-D rendering technologies has deluged us with glitzy graphical representations. In what contexts do people find 3-D graphs of 2-D data both attractive and useful? We examine students' preferences for graphical display formats under several use scenarios. Line graphs were preferred more for conveying trends than details, and more for promoting memorability than for immediate use; bar graphs showed the opposite pattern. 3-D graphs were preferred more for depicting details than trends, more for memorability than immediate use, and more for showing others than oneself. The reverse held for 2-D graphs.",

author = "Ellen Levy and Jeff Zacks and Barbara Tversky and Diane Schiano",

year = "1996",

doi = "10.1145/238386.238400",

language = "English",

pages = "42--49",

note = "Proceedings of the 1996 Conference on Human Factors in Computing Systems, CHI 96 ; Conference date: 13-04-1996 Through 18-04-1996",

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AU - Levy, Ellen

AU - Zacks, Jeff

AU - Tversky, Barbara

AU - Schiano, Diane

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N2 - Rapid growth in 3-D rendering technologies has deluged us with glitzy graphical representations. In what contexts do people find 3-D graphs of 2-D data both attractive and useful? We examine students' preferences for graphical display formats under several use scenarios. Line graphs were preferred more for conveying trends than details, and more for promoting memorability than for immediate use; bar graphs showed the opposite pattern. 3-D graphs were preferred more for depicting details than trends, more for memorability than immediate use, and more for showing others than oneself. The reverse held for 2-D graphs.

AB - Rapid growth in 3-D rendering technologies has deluged us with glitzy graphical representations. In what contexts do people find 3-D graphs of 2-D data both attractive and useful? We examine students' preferences for graphical display formats under several use scenarios. Line graphs were preferred more for conveying trends than details, and more for promoting memorability than for immediate use; bar graphs showed the opposite pattern. 3-D graphs were preferred more for depicting details than trends, more for memorability than immediate use, and more for showing others than oneself. The reverse held for 2-D graphs.

UR - http://www.scopus.com/inward/record.url?scp=0029695341&partnerID=8YFLogxK

U2 - 10.1145/238386.238400

DO - 10.1145/238386.238400

M3 - Paper

AN - SCOPUS:0029695341

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EP - 49

T2 - Proceedings of the 1996 Conference on Human Factors in Computing Systems, CHI 96

Y2 - 13 April 1996 through 18 April 1996

ER -

Gratuitous graphics? Putting preferences in perspective

Abstract

Conference

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