Getting into your: Competitor's head

  • Hugh Courtney
  • , John T. Horn
  • , Jayanti Kar

    Research output: Contribution to journalArticlepeer-review

    5 Scopus citations
    Original languageEnglish
    Pages (from-to)128-137
    Number of pages10
    JournalMcKinsey Quarterly
    Issue number1
    StatePublished - 2009

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